Salesforce Platform Principal

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Job Title Salesforce Platform Principal

Location Remote

Time Zone US Time Zones (EST–PST)

Role Overview We are seeking a Salesforce Platform Principal who is regarded as a true subject matter expert across the entire Salesforce ecosystem with particular depth in Marketing Cloud and Data Cloud. This person has been the most senior Salesforce voice in the room, has led enterprise transformations, and understands how to connect data, marketing, and CRM strategy into a unified platform vision. You bring the experience, the certifications, and the confidence to back it up.

Key Responsibilities

• Serve as the most senior Salesforce authority across the organisation owning platform vision, architecture, and governance

• Lead the design and delivery of Marketing Cloud solutions that power personalised, data driven customer engagement at scale

• Drive Data Cloud strategy including unified customer profiles, data ingestion pipelines, segmentation models, and cross cloud activation

• Oversee the full Salesforce ecosystem ensuring Sales Cloud, Service Cloud, Experience Cloud, Agentforce, and Marketing Cloud operate as a unified, high performing environment

• Define integration architecture between Salesforce clouds and external data sources

• Set and enforce data governance, compliance, and quality standards across the platform

• Lead enterprise implementations, migrations, and transformations from discovery through to go live and beyond

• Present platform strategy, roadmap, and outcomes to C-suite and senior leadership

• Build and document scalable, future proof solutions that grow with the business

Required Qualifications

• 8+ years of hands-on Salesforce experience at enterprise level — this is non-negotiable

• Expert level Marketing Cloud experience across Journey Builder, Automation Studio, Email Studio, Contact Builder, and advanced personalisation

• Expert level Data Cloud experience including data streams, data model objects, identity resolution, calculated insights, and activation

• Deep cross cloud knowledge spanning Sales Cloud, Service Cloud, Experience Cloud, and Agentforce

• Extensive Salesforce certification portfolio — Marketing Cloud, Data Cloud, and platform certifications expected

• Demonstrated history of owning and delivering large scale enterprise Salesforce transformations

• Exceptional stakeholder management and executive communication skills

• Must have prior remote work experience, be fluent with remote collaboration tools and platforms (such as Slack, Zoom, Google Workspace, Asana, or similar), and have ideally worked with US or UK-based companies. Applications without this experience will not be considered.

Preferred Qualifications

• Salesforce Certified Marketing Cloud Architect

• Salesforce Certified Data Cloud Consultant

• Experience with AMPscript, SSJS, SQL, and API development within Marketing Cloud

• Background in CDP, Interaction Studio, or Salesforce Personalisation

• Experience leading and mentoring senior Salesforce teams

Tools & Technology

• Salesforce Marketing Cloud (full suite)

• Salesforce Data Cloud

• Salesforce Sales Cloud, Service Cloud, Experience Cloud, Agentforce

• AMPscript, SSJS, SQL

• REST and SOAP API integrations

• Google Workspace

• Slack, Zoom, and remote collaboration tools

Please NOTE It is crucial that you complete the application form in full. As part of the application process, you will be required to record a video. If your application is successful, you will receive an email confirming next steps—the video is the first step of the interview process. If you do not record a video, we will not be able to consider you for ANY open roles.

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