Department: Marketing and Communication

Work Arrangement: Remote

Job Type: Independent Contractor, Full Time

Work Schedule: US Time Zone (candidate expected to be flexible with the client's preference)

Locations: Philippines, LATAM, South Africa, Kenya, and other remote regions with excellent English communication skills

About Pearl Talent

Pearl works with the top 1% of candidates from around the world and connects them with the best startups in the US and EU. Our clients have raised over $5B in aggregate and are backed by companies like OpenAI, a16z, and Founders Fund. They're looking for the sharpest, hungriest candidates who they can consistently promote and work with over many years. Candidates we've hired have been flown out to the US and EU to work with their clients, and even promoted to roles that match folks onshore in the US.

Hear why we exist, what we believe in, and who we're building for: WATCH HERE

Why Work with Us?

At Pearl, we're not just another recruiting firm—we connect you with exceptional opportunities to work alongside visionary US and EU founders. Our focus is on placing you in roles where you can grow, be challenged, and build long-term, meaningful careers.

Role Overview

The Digital Marketing Manager leads and executes digital marketing strategies that drive brand awareness, customer acquisition, and revenue growth. This role blends strategic ownership with hands-on execution across paid media, email marketing, content distribution, analytics, and funnel optimization.

You will own end-to-end digital initiatives, collaborate closely with creative and leadership teams, and continuously test, optimize, and scale campaigns. This role is ideal for performance-driven marketers who thrive in fast-paced environments and enjoy directly influencing business outcomes through data-backed decisions.

Your Impact

Your work directly impacts growth efficiency, conversion performance, and revenue. By optimizing campaigns and funnels, you improve ROI while building scalable marketing systems. Your insights help teams focus spend and effort on what drives the strongest results.

Core Responsibilities

Paid Media Management & Optimization — 35%

Manage and optimize paid campaigns across Google Ads, Meta, TikTok, and other platforms
Develop targeting strategies, audience segmentation, and testing frameworks
Monitor KPIs including ROAS, CPA, CTR, and conversion rates
Scale winning campaigns while maintaining efficiency
Manage budgets, bidding strategies, and campaign pacing

Marketing Strategy & Campaign Management — 20%

Develop digital marketing strategies aligned with growth objectives
Plan and execute multi-channel campaigns end to end
Coordinate creative assets, timelines, and workflows
Test new channels, platforms, and campaign approaches
Partner with founders or marketing leaders on strategic initiatives

Email & Marketing Automation — 15%

Execute email campaigns, newsletters, and automated flows
Build and optimize funnels for acquisition, retention, and re-engagement
Segment audiences and personalize messaging
A/B test subject lines, copy, CTAs, and timing
Integrate email with broader marketing workflows

Analytics, Reporting & Performance Optimization — 15%

Track performance across channels using analytics platforms
Analyze funnels, attribution, and customer journeys
Build reports and dashboards for stakeholders
Identify optimization opportunities and growth insights
Inform budget allocation through data-driven decisions

Content Marketing & Social Media Oversight — 10%

Oversee content distribution across digital channels
Maintain social calendars and publishing workflows
Review content for brand consistency and quality
Optimize repurposing workflows across platforms
Track engagement metrics and iterate strategy

Marketing Operations & Technology — 5%

Maintain marketing tools, automation, and workflows
Support AI-powered marketing processes
Document SOPs and best practices
Identify opportunities to improve efficiency through tooling

Requirements

Must-Haves (Required)

1–3+ years of experience in digital, performance, or growth marketing
Proven experience managing paid media campaigns with measurable results
Strong understanding of funnels, attribution, and optimization
Experience across multiple digital channels (paid, email, analytics)
Data-driven mindset with strong analytical skills
Excellent English communication skills
Ability to work independently in a remote environment

Nice-to-Haves (Preferred)

E-commerce, DTC, or marketplace marketing experience
Influencer or creator marketing exposure
SEO or CRO fundamentals
Experience managing agencies or junior marketers
Familiarity with international or multi-market campaigns

Tools Proficiency

Must-Haves (Required)

Google Ads (Search, Shopping, Display, Performance Max)
Meta Ads Manager (Facebook & Instagram)
Google Analytics (GA4)
Email marketing platform (Klaviyo, Mailchimp, or similar)
Google Sheets or Excel

Nice-to-Haves (Preferred)

TikTok Ads, Pinterest Ads, Snapchat Ads, LinkedIn Ads
Marketing automation tools (ManyChat, Zapier, Make)
SEO & analytics tools (SEMrush, Ahrefs, Search Console)
Social scheduling tools (Metricool, Later, Hootsuite, Buffer)
E-commerce platforms (Shopify, Amazon Seller Central)
AI marketing tools (ChatGPT, Jasper, OpusClip, Descript)

Benefits

Competitive Salary: Based on experience and skills
Remote Work: Fully remote — work from anywhere
Generous PTO: In accordance with company policy
Direct Mentorship: Access to global industry leaders
Learning & Development: Continuous growth resources
Global Networking: Work with international teams
Health Coverage (Philippines only): HMO after 3 months (full-time)

Our Recruitment Process

Application
Skills Assessment
Initial Screening
Top-grading Interview
Client Matching
Job Offer
Onboarding

Ready to Join Pearl Talent?

Build a long-term remote career driving growth for high-impact global teams. Join Pearl Talent and apply your expertise where performance, ownership, and learning truly matter.

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